Home > Latest News > Product Development > Borough Broth lands nationwide Tesco listing as demand for nourishing food grows
Joanne
5/28/2025 9:07:37 AM
3 mins read
This launch comes as part of Tesco's Accelerator Programme, which supports innovative, values-driven brands in reaching a wider audience. Borough Broth's premium broths, known for their rich flavour and quality British organic ingredients, will retail at £4.95 per pack, offering Tesco customers a convenient way to incorporate nutritious bone broth into their cooking repertoire.
The expansion into Tesco follows Borough Broth's successful launch in Sainsbury's earlier this year, reflecting the growing consumer demand for high-quality, ethically-produced bone broths. All products continue to be manufactured in Borough Broth's dedicated West London kitchen, where the company upholds its commitment to traditional slow-cooking methods and ethical sourcing practices.
“We’re thrilled to be part of Tesco’s accelerator programme,” said Ros Heathcote, Founder and CEO of Borough Broth. “It’s a brilliant opportunity for us to share our passion for proper, nourishing food with even more consumers. As a small, values-led business, working with a retailer like Tesco is a huge step and we’re excited to see where this takes us.”
Borough Broth has established itself as a trusted name in the UK's premium food sector since its inception in 2015. As a certified B Corporation, the brand continues to demonstrate its dedication to sustainable practices, fair wages, and full transparency while supporting British farmers and ethical food production.
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