Vita Mojo unveils Report on Tech-Driven Strategies to Tackle Rising Hospitality Costs

• New report from Vita Mojo highlights how ambitious hospitality operators can leverage technology to drive efficiency, mitigate rising costs, and build long-term resilience 

• The report has been released ahead of significant changes in the industry, which will add cost pressures for many 

• Included is strategic advice from hospitality industry experts around harnessing technology to combat rising operational costs 

Ahead of new industry regulations announced in the budget coming into force in April 2025, Vita Mojo, the tech partner of choice for ambitious hospitality operators, has launched a white paper, Navigating Rising Costs: How Tech Can Make Your Hospitality Brand More Resilient. This timely report provides essential insights into how hospitality businesses can harness technology to combat rising operational costs, improve efficiency, and future-proof their operations. 

With the hospitality sector facing significant financial pressures—including rising labour costs driven by minimum wage increases, National Insurance Contributions (NICs), and business rate changes—traditional cost-cutting methods are no longer sustainable. 

The white paper highlights why the most successful operators are taking a strategic, tech-led approach to efficiency and growth rather than simply reducing staff or raising prices. 

Key takeaways from the report include: 

• QSR brands remain the most resilient to rising labour costs and a reduction in discretionary spending. However, consumer sensitivity to price increases means that all brands must consider sustainable mitigation strategies 

• Leveraging technology to enhance efficiency. Solutions like self-ordering kiosks, pay-at-table functionality, and automated inventory management enable operators to reduce costs, increase throughput, and enhance customer experience 

• Give your customers the choice about how they interact with your brand. For example, self-ordering kiosks versus ordering with a cashier, will positively impact customer sentiment and profit 

• Focus on sustainable, scalable growth. Rather than rapid expansion, forward-thinking brands invest in technology supporting long-term resilience, revenue diversification, and data-driven decision-making.

• Choose the right tech partner. Operators must prioritise partnerships with technology providers that align with their long-term vision and offer scalable, integrated solutions that evolve alongside their business. Operators should focus on tech partners, not tech providers 

“The hospitality industry is at a turning point. With labour costs increasing and consumer spending tightening, businesses that embrace technology to improve efficiency while driving revenue will be best positioned to thrive,” said Danna Gurbaxani, Chief Revenue Officer at Vita Mojo. “This white paper provides a clear roadmap for operators looking to navigate these challenges with confidence.” 

Vita Mojo’s research highlights how quick-service restaurants (QSRs) are outperforming other hospitality sectors due to their tech-driven approach, while casual dining brands are at greater risk if they fail to adapt. The report also presents real-world examples of businesses successfully integrating technology to manage costs and drive growth. Vita Mojo’s technology has been used by more than 150 operators globally to date, including Leon, Gail's and Honest Burgers.

https://www.vitamojo.com/