Odysea Launches Traditional Greek Cow’s Milk Yoghurt into M&S

Odysea, the leading importer and distributor of authentic Greek speciality foods in the UK has launched its new Odysea Traditional Greek Cow’s Milk Yoghurt into Marks & Spencer, available nationwide from January.  

The new listing introduces British shoppers to a style of yoghurt rarely seen outside of Greece. Called “paradosiako” in Greek, this is a traditional Greek yoghurt made with non-homogenised milk, resulting in a natural layer of set cream rising to the top of each pot during fermentation.  

Paradosiako is recognisable by its ivory-coloured creamy skin, which is prized for its richness and depth of flavour. Unlike modern Greek yoghurt, where milk fat is broken down and evenly dispersed, paradosiako is made without homogenisation, resulting in a yoghurt that separates naturally into two distinct layers.  

The top layer delivers creamy, buttery richness, while the yoghurt beneath is bright, tangy and slightly loose in texture, reflecting a slower, less industrial production method rooted in village dairy traditions.  

In Greece, the two yoghurts sit side by side and while both traditional and modern Greek yoghurts are protein rich, calcium dense and probiotic thanks to fermentation, paradosiako appeals to shoppers seeking minimally processed foods, with its fat left intact and allowed to settle naturally.  

Odysea’s Traditional Greek Cow’s Milk Yoghurt will be available exclusively at Marks & Spencer from January at £2.30