Home > Latest News > Product Development > Sweet Reunion: Strawberry and Cream Eclairs return Just in Time for Wimbledon and Summer Picnics

Sweet Reunion: Strawberry and Cream Eclairs return Just in Time for Wimbledon and Summer Picnics

Wendy

5/2/2025 8:30:24 AM

Product Development

3 mins read

The Delicious Dessert Company’s Strawberry and Cream Eclairs are making a triumphant return to Tesco and Morrisons from June 23rd, just as the British summer time hits full swing and Wimbledon fever takes hold.

 

Bursting with strawberry crème pâtissière, layered with fresh cream, topped with strawberry fondant and finished with a delicate white chocolate drizzle, these limited-edition eclairs are the ultimate courtside companion or picnic showstopper.

 

And with research revealing that 42% of people crave desserts after religious fasting periods like Ramadan and Lent, their return couldn’t be better timed. As spring sunshine beckons people outside, 10% specifically choose cream cakes and eclairs for outdoor dining.

 

Claire Smith, Head of Insight at The Delicious Dessert Company commented: We love creating treats that feel special and bring a smile to people’s faces. Our Strawberry and Cream Eclairs are back just in time to enjoy the great British summer – whether you’re watching the tennis, heading to the park, or simply treating yourself.”

Other Articles You Might Like

Joanne

10/13/2025 1:58:35 PM

New Research Unveils Best Time for Coffee For Maximum Benefits Is 9.24am
As employees across the country contend with strikes and darker mornings on their return to the office this September, T...
Beverages 4 min read

Stuart

5/13/2024 12:52:14 PM

Krispy Kreme® & Biscoff® are bringing moments of bliss with TWO new limited-edition treats
Available from 20th May, Krispy Kreme® and Biscoff® have teamed up to give fans more of what they love: Krispy Kreme dou...
Product Development 3 min read

Joanne

10/1/2024 11:28:21 AM

Syensqo​ introduces Riza, a new range of natural flavors and antioxidants for food preservation (1)
The new rosemary-based range is designed for diverse food-based applications and responds to consumer demand for more na...
Product Development 4 min read