Home > Latest News > Product Development > Sweet Reunion: Strawberry and Cream Eclairs return Just in Time for Wimbledon and Summer Picnics

Sweet Reunion: Strawberry and Cream Eclairs return Just in Time for Wimbledon and Summer Picnics

Wendy

5/2/2025 8:30:24 AM

Product Development

3 mins read

The Delicious Dessert Company’s Strawberry and Cream Eclairs are making a triumphant return to Tesco and Morrisons from June 23rd, just as the British summer time hits full swing and Wimbledon fever takes hold.

 

Bursting with strawberry crème pâtissière, layered with fresh cream, topped with strawberry fondant and finished with a delicate white chocolate drizzle, these limited-edition eclairs are the ultimate courtside companion or picnic showstopper.

 

And with research revealing that 42% of people crave desserts after religious fasting periods like Ramadan and Lent, their return couldn’t be better timed. As spring sunshine beckons people outside, 10% specifically choose cream cakes and eclairs for outdoor dining.

 

Claire Smith, Head of Insight at The Delicious Dessert Company commented: We love creating treats that feel special and bring a smile to people’s faces. Our Strawberry and Cream Eclairs are back just in time to enjoy the great British summer – whether you’re watching the tennis, heading to the park, or simply treating yourself.”

Other Articles You Might Like

Joanne

6/18/2025 10:08:15 AM

Kingsmoor Packaging launches new website showcasing innovation, sustainability and its commitment to “Forming a Better Future”
Thermoformed packaging specialist, Kingsmoor Packaging, has launched a new website - www.kingsmoorpackaging.co.uk - desi...
Sustainability 3 min read

Joanne

6/4/2025 3:00:33 PM

Solving Effluent Water Treatment Challenges in the Food Industry with DAF
Effluent water treatment is a critical concern in the food industry, where high volumes of wastewater are generated dail...
Machinery 3 min read

Joanne

11/19/2025 1:47:24 PM

Can coffee help you sleep? The Better Sleep Clinic launches ‘Sunrise Coffee’ to help insomnia sufferers
The Better Sleep Clinic, an online clinic specialising in sleep, has launched its own coffee brand, Sunrise, to challeng...
Product Development 4 min read

Joanne

8/15/2024 8:34:04 PM

GUNNA's Sustainable Aluminium Bottles See Significant Sales Boost in Co-op Midcounties Stores
Anti-plastic campaigning soda brand GUNNA Drinks, has reported remarkable success since launching its infinitely recycla...
Product Development 4 min read