Home > Latest News > Product Development > HARIBO launches NEW Box of Happy treats to expand gifting range.

HARIBO launches NEW Box of Happy treats to expand gifting range.

Gina

9/4/2023 1:32:04 PM

Product Development

2 mins read

Sweet maker HARIBO has bolstered its gifting range with the launch of Box of Happy – it's the perfect little gift and tasty treat designed to share moments of happiness with loved ones, no matter the occasion.

Available in 120g packs, each box is packed with fun in the form of jelly and foam gummies shaped like Cupcakes, Stars, Hearts, and Presents in a variety of juicy flavours including strawberry, pineapple, blackcurrant, and apple.

HARIBO Box of Happy has been designed to help celebrate everyday gifting moments throughout the year. Whether that's to say a little thank you, to share some love, or simply to brighten someone's day.

From just £2.00 (MRRP), HARIBO’s Box of Happy is available in high street retailers nationwide and coming soon to Sainsbury's.

HARBIO Marketing Manager, Peter Robinson, said: “We’re so excited to be launching Box of Happy. Our latest piece of innovation will allow our fans to share their love of HARIBO and spread the joy of child-like happiness. By creating a gift that can be shared all year round, consumers no longer need to wait to have an excuse to share the happy and put a smile on someone’s face.”

Other Articles You Might Like

Stuart

10/30/2023 3:28:50 PM

Henderson Foodservice creates a recipe for success with Akeneo’s PIM solution
Partnership accelerated product record capabilities, ensuring seamless compliance with new food standards and regulation...
Sustainability 3 min read

Joanne

10/13/2025 1:17:12 PM

Hebridean distillery raises a dram to £1.5M investment boost
Benbecula Distillery – one of Scotland’s newest whisky producers, based in the Outer Hebrides – has secured a £1.5 milli...
News & Appointments 4 min read

Joanne

9/2/2025 9:06:44 AM

Cornish Cheese Company Launches ‘Dozmary’ – A Bold New Champion in British Soft Cheese
The Cornish Cheese Company is proud to introduce Dozmary, a striking new soft cheese crafted for the speciality market, ...
Product Development 4 min read

Kim

3/6/2024 9:21:05 AM

Sip through every era with these 10 Taylor Swift-inspired cocktails
Whether you enjoy the sparkle of Speak Now, the synth-pop beats of 1989, or the poetic storytelling of Folklore, we all ...
Product Development 5 min read