Home > Latest News > Product Development > HARIBO launches NEW Box of Happy treats to expand gifting range.

HARIBO launches NEW Box of Happy treats to expand gifting range.

Gina

9/4/2023 1:32:04 PM

Product Development

2 mins read

Sweet maker HARIBO has bolstered its gifting range with the launch of Box of Happy – it's the perfect little gift and tasty treat designed to share moments of happiness with loved ones, no matter the occasion.

Available in 120g packs, each box is packed with fun in the form of jelly and foam gummies shaped like Cupcakes, Stars, Hearts, and Presents in a variety of juicy flavours including strawberry, pineapple, blackcurrant, and apple.

HARIBO Box of Happy has been designed to help celebrate everyday gifting moments throughout the year. Whether that's to say a little thank you, to share some love, or simply to brighten someone's day.

From just £2.00 (MRRP), HARIBO’s Box of Happy is available in high street retailers nationwide and coming soon to Sainsbury's.

HARBIO Marketing Manager, Peter Robinson, said: “We’re so excited to be launching Box of Happy. Our latest piece of innovation will allow our fans to share their love of HARIBO and spread the joy of child-like happiness. By creating a gift that can be shared all year round, consumers no longer need to wait to have an excuse to share the happy and put a smile on someone’s face.”

Other Articles You Might Like

Joanne

3/13/2025 10:31:55 AM

Plasfilms’ customers see the benefits of digital self-service platform
Films distribution business, Plasfilms, part of the Plastribution Group, has reported a growing number of customers adop...
News & Appointments 4 min read

Rachel

1/22/2024 10:39:16 AM

Made for Drink seeks a slice of the lucrative pork scratchings market with the launch of its Sublime Iberian Pork Chicharrones
For many Pork Scratchings (Pork Crackling) will always be the holy grail of ‘fine snacking,’ the UK’s undisputed No.1 pu...
Product Development 4 min read

Joanne

12/18/2025 12:13:12 PM

Eisberg Sparkling Blanc de Blancs
With alcohol moderation on the rise, Brits are looking for the perfect drink to toast the New Year in style - without he...
Beverages 4 min read

Joanne

11/26/2024 9:55:41 AM

Cornish Sea Salt’s New Innovative TekSalt: Achieve lower sodium levels without sacrificing flavour
Cornish Sea Salt is pleased to announce that TekSalt been shortlisted in the Food Manufacture
Product Development 4 min read